Audi: Will invest 2 billion Euro each year for 6 new models!

Thursday, December 08, 2005

Audi: Will invest 2 billion Euro each year for 6 new models!

Audi is going to invest 2 billion Euro each year for the next five years to produce 6 new models.
Some of these models are: the Audi A5 coupé (end of 2006), the Audi Q5, the Audi TT Shooting Brake (both 2008), the Audi A2 successor and the Audi R8, also known as Audi LeMans.

Audi announced Wednesday an aggressive investment plan to boost new product introductions over the next five years.

The Audi AG Supervisory Board said in a press release today that the company will “invest considerable capital in expanding its model range significantly over the next few years,” promising a total investment of EUR 10.8 billion (about $12.7 billion) between 2005 and 2010.

The plan is to launch at least six brand new models in the next three years to expand and fill in gaps in the company’s product range. In 2006 alone, the company plans to launch an average of a new model or new engine version every month, including the Q7 crossover (pictured) and the new TT Coupe.

The objective? To sell a million vehicles a year by 2008/2009. The company is on track to sell a record 820,000 vehicles this year.