Audi A5: First model with new modular architecture

The Audi A5 is said to premiere the new modular architecture of future Audi models.
The strategy uses a set of modular, longitudinal building kits -- an air conditioner system, for example -- that are shared among a product family. The modular approach can bring cost savings and enable a quick introduction of variants.
"It is a combination of basic parts, yet with different geometries," said Ulrich Hackenberg, Audi's technical leader for electronics and concept vehicles, during an interview at the launch of the TT premium coupe here earlier this month. "It will allow for more dynamic products."
Audi's modular approach will allow the carmaker to launch more niche vehicles and nearly double its annual global sales to 1.4 million units by 2015.
Related news: GermanCarBlog, P4MR, Audi A5
Source: AutoWeek via Fourtitude, picture by Autoblog.it
Labels: Audi
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