Lamborghini Gallardo: Spell it as you like, just buy it

Thursday, January 11, 2007

Lamborghini Gallardo: Spell it as you like, just buy it

Lamborghini's boss Stephan Winkelmann doesn't really seem to bother how you spell Gallardo if you just buy it.

The chief executive of Italian sports car maker Lamborghini is OK with the use of Lamborghini’s name in songs, even when a model’s name is mispronounced.

“Not all publicity is good publicity, but we sell cars,” Stephan Winklemann (pictured left) told Reuters. “It’s part of the business that you have, let’s say, a potpourri of different types of customers and this is part of the game.”