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Audi: TDI diesel initiative planned for the US

Audi is planning a TDI diesel initiative for the US. Great news for all US Audi lovers and we are very sure the fanbase will grow after driving a TDI.

• Cleanest diesel engine in the world to go into production in 2008
• TDI engines achieve a major reduction in fuel consumption
• New drive technologies for even greater efficiency

Audi is launching its TDI initiative on the North American market. As early as next year, Audi will be putting the cleanest diesel engine in the world into production in the USA virtually in parallel to its launch in Europe: the 3.0 TDI with ultra-low emission system will initially be available for the Audi Q7, and later for the new Audi A4 too. Audi has been expanding steadily in the USA for many years now, and sees the market as holding high potential for its cutting-edge TDI engines. The low-sulphur fuel required for the engines’ operation was introduced throughout the country a year ago, paving the way for the initiative to begin.

The TDI engine is the most successful efficiency technology in existence; Audi first introduced it into series production 18 years ago and has been progressively extending its lead over rival technologies ever since. “The TDI units burn up to 35 percent less fuel than the average of petrol engines typically used in the USA. This means that the TDI can assume an important role in the rapid reduction of CO2 emissions,” comments Ralph Weyler, Board Member for Marketing and Sales at AUDI AG. At the “German TecDay”, an information event organised jointly by Volkswagen, Bosch and the Association of the German Automotive Industry in San Francisco, California, Weyler emphasised: “No other drive system can beat the TDI’s combination of high power and low fuel consumption.”

According to calculations by the Environmental Protection Agency (EPA), the United States could save 1.4 million barrels of crude oil every day if just one third of all passenger cars and light-duty commercial vehicles were equipped with up-to-date diesel engines.

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Source: Fourtitude