Volkswagen: Buying Ducati?

Friday, October 16, 2009

Street word has it that Volkswagen is looking into adding Ducati into their brand portfolio.

The Italian motoring press is reportedly signaling that Volkswagen is making renewed overtures toward Ducati, which, like pretty much all other motorcycle manufacturers these days, is seeing sales and profits take a dive due to the sorry state of the global economy.

Just a few weeks back at the Frankfurt Motor Show, Piëch indicated that the Volkswagen Group was looking to expand, and some took that to mean it would procure a sizable stake in Suzuki, another long-rumored target of the German automaker. KTM, maker of the bonkers X-Bow roadster, has also been bandied about as a potential partner.