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Audi A1: Strong demand makes it fastest selling model in history

Audi A1

The Audi A1 is the fastest selling model in the history of Audi, caused by strong demand all over Europe. Congrats!

The expected success of the Audi A1 should help the firm achieve its sales target of one million units in 2010, according to Audi’s sales chief.

Peter Schwarzenbauer said Audi had taken more orders for the new A1 in its first four weeks on sale than for any other model in its history.

“In Europe, we will experience an additional [sales] boost with the A1,” he said. “We have been taking orders for the past four weeks, and so far have registered more orders than for any other model in such an early phase.”