VW is planning a new 3-row SUV for the US as well as a subcompact car.
To further expand in the U.S., the company needs SUVs. And its executives know this. We spoke with Jonathan Browning, the head of VW’s U.S. operations, and he was clear that he’d like to see VeeDub selling a crossover—almost definitely with three-rows of seats—in the States as soon as the company can. Unlike the Touareg, which serves as a sort of halo product for VW here, the new three-row ute would be targeted at mainstream models like the Honda Pilot and Ford Explorer. It would have to be priced appropriately if it wants to compete with those offerings and others, and VW knows this.