The VW Beetle will come back to the Super Bowl with a new 60 second ad.
Today, VW announced that it plans to return to the Super Bowl next year with a single 60-second spot on the 2012 Beetle that will air at the beginning of the third quarter.
“Volkswagen is excited to showcase the all-new 2012 Beetle on football’s biggest stage. The Super Bowl is the perfect platform to feature the bold, dynamic, and sportiest Beetle ever made,” said Tim Mahoney, Chief Product and Marketing Officer, Volkswagen of America, Inc.
For now, VW isn’t revealing any other information on the spot, but we expect to see a teaser of the ad sometime in January.